Consulting
Photo & Video
Graphics
Strategy
Web design
Workshop
The digitization of the Northern Black Forest.
With the “Digital Black Forest” project, the northern Black Forest is being made fit for the digital future and is drawing up its own digitization strategy. The citizens of the pilot communities Altensteig, Egenhausen, Haiterbach, Ebhausen, Pfalzgrafenweiler, Dornstetten, Waldachtal, Glatten and Schopfloch will be able to contribute their own ideas.
Challenge
The first step was to hold citizen workshops in the participating communities to find out what the population’s needs were. One of the wishes of those responsible for the project was to get a broad cross-section of the population on board to help shape the digitization strategy drawn up by the Northern Black Forest Regional Association and Pforzheim University. In addition to those who are already enthusiastic about technology, the aim was to reach out to those who have had little contact with the topic to date.
What We Achieved
An individualized mailing to all 45,000 residents, banners and posters in public spaces, and a modern presence in digital channels. The central element was four citizens' workshops, which the Northern Black Forest Regional Association organized and conducted together with Pforzheim University. Numerous citizens took part in the workshops and are now committed to the project, like Jürgen Klopp, who comes from Glatten.