Consulting
Photo & Video
Graphics
Public Relation
Strategy
Web design
Workshop
Generation Future.
The Junge Liste Pforzheim e.V. is an independent, non-partisan voters’ association of young people under 27 in Pforzheim. The list and movement, which consists of half women and half people with an immigrant background, is committed to rejuvenating the Pforzheim city council. The core of the political demands is the development of a common vision of urban development for the next years and generation of the future.
Challenge
The association was founded one year before the local elections. Within a year, under politically difficult conditions and with twelve competing lists, the task was to make the idea and brand “Junge Liste” known in Pforzheim and to present the previously rather unknown candidates to the nearly 100,000 eligible voters as a young, democratic and future-oriented alternative. This was especially true in the context of the above-average success of populists in Pforzheim.
